Sharon Osbourne Issues Stern Warning to Bands and Fans: Names the Group That ‘Wanted to Profit’ Off Ozzy Osbourne’s Final Black Sabbath Show
July 10, 2025 | Birmingham, UK — Sharon Osbourne, never one to mince words, has issued a bold and scathing warning to bands and fans alike following the conclusion of Black Sabbath’s long-anticipated final show. In a fiery post-show statement that sent shockwaves through the rock and metal community, Sharon publicly called out what she described as a “disrespectful and opportunistic” band that allegedly tried to profit off the legendary Ozzy Osbourne’s farewell moment.
“It was meant to be a sacred night,” Sharon said, speaking backstage after the final curtain fell at the sold-out farewell concert in Birmingham. “Ozzy gave everything to this band, to the fans, to the genre. And to see some people try to turn that into a business opportunity? Absolutely disgraceful.”
While Sharon initially refrained from naming names, she ultimately pointed the finger at a rising metalcore act known as Bleeding Virtue, accusing them of attempting to leverage Ozzy’s final performance for their own gain. The band, which had been scheduled as one of the opening acts, allegedly tried to push exclusive merchandise and backstage content connected to Ozzy’s farewell without approval from the Osbourne family or Black Sabbath’s official management.
“They Tried To Hijack the Legacy”
Sharon Osbourne did not hold back.
“They tried to hijack the legacy of Black Sabbath for their own damn tour promo,” she said. “Printing shirts that said, ‘Witnessed Ozzy’s Last Stand — Featuring Bleeding Virtue’? Who the hell told them they had the right to do that?”
According to insiders, the merchandise in question was being sold in pop-up stands near the stadium and promoted heavily online with hashtags like #LastStandWithVirtue and #OsbourneFarewell. None of these marketing materials were authorized, and the Osbourne family moved quickly to issue cease-and-desist orders before the band’s set even began.
“They were warned. Twice,” Sharon emphasized. “They ignored us.”
Fans React with Mixed Emotions
The fan response has been divided. While many longtime Sabbath devotees have praised Sharon for protecting Ozzy’s moment and legacy, others — especially younger fans — expressed disappointment that Bleeding Virtue was removed from the show’s lineup at the last minute.
“I get that it’s about Ozzy,” one fan tweeted. “But BV (Bleeding Virtue) has always spoken about how Sabbath influenced them. Maybe they just got carried away.”
Still, others agreed with Sharon’s actions. “Good on Sharon for standing up for what’s right. That final show wasn’t about promotion or clout. It was about celebrating a man who gave us decades of music,” said another fan in attendance.
Sharon’s Message to the Industry
In her full statement, Sharon broadened her message beyond just one band: “This is a warning to every up-and-coming act who thinks the path to success is piggybacking off legends. You build your name with your talent, not by attaching yourself to someone else’s goodbye.”
The comment struck a chord across the industry, with several veteran musicians coming to Sharon’s defense. Tony Iommi, legendary guitarist of Black Sabbath, released a short comment backing her up: “The farewell was about closure and respect. Anyone who didn’t understand that had no place being there.”
Legal Action Under Consideration
Sharon confirmed that the family’s legal team is considering further action, particularly regarding the unauthorized merchandise sales. “We will not let anyone tarnish the memory of what was one of the most meaningful nights of Ozzy’s life,” she said.
Bleeding Virtue has yet to respond formally to the accusations, though they briefly posted an Instagram story saying, “No disrespect was intended — we were celebrating a legend.” The post has since been deleted.
The Farewell That Meant Everything
Ozzy Osbourne’s final Black Sabbath show was a moment decades in the making. Held in his hometown of Birmingham, the concert was an emotional and triumphant celebration of a career that changed music forever. Fans, fellow musicians, and family members gathered to honor the “Prince of Darkness” with tearful tributes and a thunderous final performance of classics like “Paranoid,” “War Pigs,” and “Iron Man.”
Sharon Osbourne, who stood beside Ozzy through decades of highs and lows, called the night “a full-circle blessing” — but she made it clear that protecting that legacy is not up for debate.
“Ozzy gave everything to this world. We’re not going to let anyone cheapen that for a dollar.”
As the lights fade on one of rock’s greatest chapters, Sharon’s warning echoes through the halls of the industry: Respect the legacy, or face the consequences.
